Delaware Department of Finance - Senior Digital Engagement Strategist

Location: Delaware, United States
Job Types: Full Time
Timing/Shifts: 3.5 Day Week

UP TO $ 2,500 / month

About Us:

Delaware Department of Finance is a cutting-edge organization empowering businesses to excel in the digital era. As a leader in our industry, we are committed to driving innovation and delivering exceptional results.

Position: Senior Digital Engagement Strategist

Industry: Dynamic Communications

Overview:

Develop and execute digital engagement strategies to promote effective communication and interaction with our diverse audience
Create engaging and interactive online content that captivates our target market
Collaborate with cross-functional teams to identify trends, evaluate campaign performance, and provide strategic recommendations for enhancements
Stay up-to-date with the latest digital marketing trends, tools, and best practices

Key Responsibilities:

Lead and develop innovative digital engagement strategies across various digital platforms
Utilize data-driven insights to optimize engagement and conversion rates
Manage, monitor, and measure digital campaign performance using analytics tools
Collaborate with creative teams to produce visually appealing and compelling content
Develop and maintain strong relationships with media partners and vendors
Evaluate emerging technologies and provide thought leadership on new digital opportunities

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field
Minimum of 5 years of experience in digital marketing, preferably in the media/advertising/entertainment industry
Proven track record of developing and implementing successful digital engagement strategies
Strong analytical skills and ability to interpret complex data
Experience with digital campaign management and analytic tools
Excellent written and verbal communication skills
Ability to thrive in a fast-paced, deadline-driven environment

Why Join Us:

Work with a highly talented team dedicated to pushing the boundaries of digital engagement
Opportunity to contribute to the growth and success of a renowned organization
Be part of an innovative and dynamic work culture, fostering creativity and collaboration
Competitive salary and comprehensive benefits package